State promotion of efficient lighting products increasing the degree of policy-oriented tremendous market opportunities, has given way to domestic lighting industry leading enterprises started by the "technology" (technology innovation) efforts to break out inefficient lighting products.
Recently, domestic lighting industry, lighting NVC leading brand in Shanghai established a special focus on energy saving lighting electrical products R & D R & D center, aimed at the development of China's lighting industry to create a platform for innovation.
China is the world's economy one of the fastest growth, high economic growth to improve the lighting industry to flourish. At the same time, the global energy prices and environmental trigger factors such as energy saving storm under the effect of energy saving lamps lighting industry competition gradually became the main battleground. Experts said that the future will show more clearly the lighting market characteristics??? Trend to further enhance energy efficiency, high-quality energy-saving light will gradually dominate.
According to the plan, to 2010, China will promote energy efficient lighting products 150 000 000. Can be expected that large-scale energy saving lamps to replace traditional light sources have started the wave of products, energy-saving light source products will be one of the most market potential of products.
In the wave of product substitution, NVC lighting not only set up R & D center in Shanghai, located in Zhejiang Province also launched a large-scale energy-saving lamp production base. NVC Lighting generous input of R & D and manufacturing energy saving lamps, strategic intent is to source high-tech appliances in areas of development effort. Completed in its Shanghai R & D center, while NVC lighting "light" series a new generation of energy-saving lamp surface. The suite of products including the use of green lamps, including a variety of innovative, energy efficiency, meet the national standards. NVC lighting energy-saving lamps in the high-end series of moves on the market are changing both the Chinese energy-saving lamp market structure.
After 20 years of development, China has become the world's largest lighting producer and exporter of electrical appliances, there are already thousands of brands. However, with foreign brands such as GE and Philips, compared to the lack of core technology enables Chinese companies in the industry chain downstream, and long-term low-end market.
With the globalization of multinational brands and their strategies for the implementation of the layout, especially since 2008, in appreciation of the RMB, increasing raw material prices and labor costs under the combined effect of such factors, the competitiveness of Chinese enterprises decreased. Faced with this dilemma, Wu Changjiang, NVC lighting leader, said: "We want to enter the international market, talk to some of the lighting industry giants same stage, we must take the road of independent innovation, core technology, get rid of the embarrassment of the Chinese manufacturing country status quo. "
Lighting Research Institute of Fudan University, said the former director of the Cai Zuquan Chinese enterprises in energy-saving lamp lighting manufacturing and marketing channels are highly competitive, but competition with international brands, in addition to excellent quality, advanced technology, access to market acceptance of products , the R & D is indispensable. Based on this, decided to invest tens of millions of NVC lighting in the industry, talent focused R & D centers in Shanghai, the Pearl River Delta and Yangtze River Delta to fully integrate the two industries, talents and information superiority to rapidly enhance its own R & D and technological innovation the efficiency and speed, for the lighting industry in China face strong international competition to provide technical support.
Cai Zuquan said, "As China's independent innovation capabilities, two to three years will grow from three to five energy-saving lamps excellent brands, and will affect the global market situation, recover occupied by foreign brands have long been lost. "